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Are you making these 8 social media mistakes?

Social media is now a necessity for business. However, it’s essential to have a plan about how you want to use social media rather than just a ‘because it’s there’ approach and hope for the best. What...

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Beware of sharing content without reading it

Social sharing buttons are now commonplace on every website and blog that we visit. It’s now very easy to share content that we find on our social networks, but it’s also very easy to just to click a...

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Why your clients don’t understand social media

Have you ever wondered why so many of your clients don’t ‘get’ social media? It’s all too easy to understand why many ‘traditional’ or, dare I say it … Old fashioned businesses don’t grasp the whole...

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Stop focusing on Facebook ‘likes’

It amazes me how many businesses and companies are so devoted to increasing likes and gathering followers. Many individuals, and worse still, marketers are obsessed with the goal of ‘numbers’ that they...

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Social Media Made Simple

As my title says ‘Social media made simple’ I’d like to think that my website can guide you through our digital world with useful tips and articles explained in a no-nonsense way. Whether you are an...

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Getting your customer service right on social media

It wasn’t that long ago, before the advent of social media that if you had an issue that needed to be rectified with a store or business you either phoned their customer help department or wrote them a...

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Using jargon and clichés in business

Sometimes, a business marketing environment can be so full of jargon that the whole point of what needs to be said can become confusing and difficult to understand. At various stages we may have...

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Trust Is Built On First Impressions

It’s a fact that the world has dramatically changed, so whether you like it or not, your digital presence is out there and people can find your footprints. Unless you’ve been living in some remote...

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Your social media strategy is not just about Facebook

Facebook is all about social, and social media is about the people that use it. You may have tens of thousands of ‘likes’ on your Facebook page and therefore think you’ve achieved success because of...

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Is it time for a social media spring clean?

After a long cold spell, spring has finally arrived which means it’s time for a long-awaited spring clean. All those warm winter clothes have to be put away, which means tidying up your storage spaces...

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Social Media Consultants Will Solve All Your Problems

You may be thinking that this is another ‘How to do social media properly’ post, but as we all now know what social media does and its benefits and value to our brands, I’m really reluctant to go down...

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When was the last time you updated your website?

If the answer is because it is hard to update, then it’s time to start looking at a way to keep your site up-to-date to keep visitors coming back to you. No one wants to keep visiting a website that...

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Should we take the time to unplug from technology?

Technology has changed our working practices and now allows us to be connected 24/7. We have the power to Skype clients around the world and email or Tweet work colleagues at weekends, but is there a...

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